{"id":22085,"date":"2022-09-01T17:06:51","date_gmt":"2022-09-01T15:06:51","guid":{"rendered":"https:\/\/botnation.ai\/support\/a-more-effective-chatbot-thanks-to-ab-testing\/"},"modified":"2026-02-25T14:09:58","modified_gmt":"2026-02-25T13:09:58","slug":"a-more-effective-chatbot-thanks-to-ab-testing","status":"publish","type":"support","link":"https:\/\/botnation.ai\/en\/support\/a-more-effective-chatbot-thanks-to-ab-testing\/","title":{"rendered":"A more effective chatbot thanks to AB Testing"},"content":{"rendered":"<p>Botnation training webinar<\/p>\n\n<p><strong>AB testing<\/strong> is the basis of marketing. It allows you to measure the impact of a change in version (two website designs, two email objects, several banners, etc.) on performance. After defining your key success factors (purchases? Registrations? Clicks?), you will test your two versions alternately and assess which one achieves the best objectives.  <\/p>\n\n<p>This is entirely possible on a chatbot, and the Botnation platform has been built with this feature in mind, which is omnipresent! Each button, text, image, and carousel contains statistics that will allow you to choose the best possible version of your sequence. Our powerful algorithm uses <strong>machine learning<\/strong> and <strong>artificial intelligence<\/strong> to choose the most effective elements.<br>How does it work? It\u2019s <strong>very simple, and everything is explained<\/strong> in the video below!   <\/p>\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"G\u00e9n\u00e9rez votre A\/B Testing des Textes et Images par l'IA ChatGPT d'OpenAI sur votre chatbot Botnation\" width=\"780\" height=\"439\" src=\"https:\/\/www.youtube.com\/embed\/BHLUnluYNtc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n<p>For further information, contact us via live chat and we will answer your questions as usual!<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false},"categorie-support":[194,221,200],"class_list":["post-22085","support","type-support","status-publish","hentry","categorie-support-features","categorie-support-web-chatbot-en","categorie-support-webinar-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/botnation.ai\/en\/wp-json\/wp\/v2\/support\/22085","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/botnation.ai\/en\/wp-json\/wp\/v2\/support"}],"about":[{"href":"https:\/\/botnation.ai\/en\/wp-json\/wp\/v2\/types\/support"}],"wp:attachment":[{"href":"https:\/\/botnation.ai\/en\/wp-json\/wp\/v2\/media?parent=22085"}],"wp:term":[{"taxonomy":"categorie-support","embeddable":true,"href":"https:\/\/botnation.ai\/en\/wp-json\/wp\/v2\/categorie-support?post=22085"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}