Digital customer experience: definition, tools and levers
More and more companies are turning to thedigital customer experience to set themselves apart from the competition. This is understandable,
How to do a customer satisfaction survey properly?
To improve their products and services and build customer loyalty, companies frequently organize customer satisfaction surveys. These usually take the
5 tips for maintaining a good customer relationship
Gone are the days when customers were satisfied simply by receiving products/services ordered from a company. Today, customer relations require
How to use the WhatsApp Business chatbot API?
With over two billion users, WhatsApp Messenger has recently become a true business tool. Companies are using it to perform
Create a chatbot with WhatsApp Business API
Today, chatbots offer real advantages to businesses as well as to individual users on the web. WhatsApp chatbots are no
How to create a WhatsApp chatbot? Guide and advice
Chatbots have been at the heart of many companies’ marketing strategies for some years now. In particular, the most widely
The best free CRM software to use in business
CRM software is an indispensable tool enabling companies to effectively manage their customer relationships. They generally offer options for managing
The best marketing CRMs to use in business
Customer service management, or CRM, is one of the most important factors in a company’s development. For serious companies, this
Choosing CRM software: challenges and features
In an ever-changing world, it’s vital for every company to personalize its interactions with its customers in order to build
What is a CRM project manager and what are his or her missions?
Customer relationship management is not a trivial matter, and has to respect certain codes. It has to be managed by