Automate and personalise your customer relations with an AI conversational chatbot
An AI agent capable of supporting your customers over time, personalising every interaction and strengthening engagement — across all your channels.
The leading brands trust Botnation to roll out their conversational agents
Designed for performance-driven marketing teams
The Chatbot Marketing module is designed for B2C and B2B teams who want to engage, qualify and activate their audiences in a more direct, personalised and measurable way.
Engage your audiences where they are active
Interact with your prospects and customers on the channels they already use: messaging, web, social media, or SMS.
Personalise your messages on a large scale
Tailor messages according to profile, history and context, without operational complexity.
Increase open and response rates
Leverage high-attention conversational channels to maximise the impact of your marketing campaigns.
Manage and measure your marketing activities
Track engagement, conversions, and performance for every interaction with precision.
Features designed for conversational marketing
The Chatbot Marketing module enables you to design, deploy, and manage multi-channel conversational campaigns.
AUTOMATED CONVERSATIONAL CAMPAIGNS
Messages that engage, at the heart of your marketing campaigns
Launch marketing campaigns via a chatbot. Promotions, product launches, informational messages, targeted reminders: each campaign is designed as a conversation, not as a traditional push notification.
SEGMENTATION ET CIBLAGE AVANCÉS
The right message to the right audience
Segment your audiences according to: your CRM data, interaction history, user behaviour, triggering events
GUILLAUME GILLOT
Marketing & Communication Manager, SNCF Voyageurs TER Val-de-Loire
The agent developed with Botnation allows us to assist travelers at any time, with all their everyday concerns.
This represents a real improvement in responsiveness and accessibility for users of the TER Centre-Val de Loire network.
DYNAMIC MESSAGE CUSTOMISATION
A tailor-made experience on a grand scale
The AI agent automatically adapts the message content, tone, timing, and channel.
PUSH NOTIFICATION MARKETING
Anticipate the needs of your audiences
The platform can automatically send push notifications, information messages, personalised follow-ups, reminders or calls. Each interaction is triggered by an event or behaviour.
Discover more products
Lead Generation
Turn every conversation into a qualified opportunity and capture your leads directly in your conversational channels.
Discover moreE-commerce
Sell more with smart conversations: guide visitors, recommend the right products, and follow up on abandoned carts.
Discover moreFAQ
Provide instant answers without making your users search for them with a chatbot that can respond naturally to questions.
Discover moreClient support
Automate support without dehumanizing the relationship. Your agent responds to common requests, qualifies tickets, and transfers them to a human agent.
Discover moreCustomer relations
Build personalized customer relationships with a chatbot that supports your customers over time: consistent, proactive, and multichannel conversations.
Discover moreRecruitment
Recruit faster without overburdening your HR teams with a chatbot that screens profiles, engages candidates, and streamlines recruitment.
Discover moreMarketing
Turn your marketing campaigns into engaging conversations with your audiences, personalize your messages, and maximize engagement.
Discover moreClient satisfaction
Listen to your customers at the right time, collect feedback, and turn every comment into an opportunity for improvement.
Discover more Connect Botnation
to your tools, channels and data.
From WhatsApp to Shopify, HubSpot to Meta, Botnation synchronizes your customer interactions and marketing campaigns.
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Discover more client cases
SNCF
The agent with 23 million messages that centralizes fares, services, and assistance for regional travelers
AutoEasy
How AutoEasy automated network support and streamlined communication with its franchisees
Essentiel Patrimoine & Viager
A conversational agent to qualify prospects in a highly human-centered market
Les Bains d'Alia
How Les Bains d'Alia digitised customer relations without losing the human touch with an AI chatbot
Advivo
How Advivo absorbs up to 3,000 discussions with its tenants every month thanks to a conversational agent
Fraisiers de France
How Fraisiers de France structured its e-commerce growth using a conversational agent
Monks Paris agency for MINI
MINI has deployed a conversational agent to engage its users and provide a seamless experience on social media.
Frequently asked questions about marketing chatbots
What is the difference between a marketing chatbot and a support chatbot?
The marketing chatbot aims to engage and activate audiences, while support responds to incoming requests.
Can automated marketing campaigns be launched?
Yes. Botnation allows you to launch targeted conversational campaigns across multiple channels.
Are the messages customisable?
Yes. Messages are tailored according to profile, behaviour and context.
See all questions
Is the marketing chatbot multi-channel?
Yes. It can be deployed on the web, messaging services, social networks and SMS.
Can performance be measured?
Yes. All interactions are measured via integrated analytics.
Are technical skills required to deploy it?
Non. Le déploiement se fait en no-code, avec accompagnement si besoin.
Is this compliant with the GDPR?
Yes. Botnation complies with the GDPR and consent management.