Interested in chatbots? No matter how good your products, services or benefits are, the customer experience is less satisfying, if at all, when your customer service doesn’t live up to your prospects’ or customers’ expectations. The failure of this vital department of your company can be due to the long queue of requests or needs (phone calls, messages…) that your agents have to deal with. This can have a negative impact on your business (complaints, bad publicity). However, thanks to advances in technology, you can put an end to these problems by equipping yourself with an intelligent conversational agent, otherwise known as a chatbot. Discover through this article more details about this digital tool.
What is the definition of an intelligent conversational agent?
Also called artificial intelligence conversational agent or chatbot, the intelligent conversational agent is a robotic software that can, from the exploitation of a database, dialogue or exchange with a human being in natural language, in speech or writing.
The conversational robot is in fact a virtual assistant that aims to provide the most human experience possible by relying on natural language understanding. The Botnation chatbot can provide many services to your company.
The short definition of a conversational agent: it is a robot developed specifically to chat with a human, providing answers if possible useful.
How is AI used to create a high-performance conversational agent?
If the conversational robot can answer the most common questions of the interlocutors such as the price of a given product thanks to a pre-programming, it requires a more innovative technology to satisfy the specific requests of the Internet users. And that’s where natural language processing(NLP) comes in. Indeed, the intelligent conversational agent is the result of the combination of artificial intelligence (AI) and automatic natural language processing (NLP), not to mention machine learning. It is precisely from this combination that a platform like Botnation manages to design very efficient French conversational agents.
Natural Language Processing (NLP) is a component of artificial intelligence that allows a chatbot to understand the needs of its interlocutors, to decipher human language and to communicate with humans. Thanks to Machine Learning, the conversational bot learns, better understands the queries it receives, refines its vocabulary, and can build thoughts and draw conclusions for truly personalized results. The chatbot also relies on Natural Language Generation (NLG) to respond to requests through a fluid discussion.
What are the advantages of a conversational agent?
The conversational chatbot is a godsend for meeting all the challenges of customer-company relations. Online conversational agents improve customer interaction. Faced with the impatience of customers when they have concerns about your product or service, the conversational robot is a company’s best ally. It provides immediate, instant and simultaneous answers to all customer queries. Customers are thus satisfied on the spot, freeing human agents from repetitive, time-consuming tasks that can quickly become tiresome. They then have more time to devote to developing customer service. However, they can take over from the software in case of requests requiring the use of an expert.
The onlineconversational agent never stops working. That’s one of its main assets. Even when all your offices are empty, it’s available 24/7. What’s more, it stores data that the company can use to classify customer needs. This can be used to optimize conversations.
Conversational chatbots can be added to your social networks(Facebook Messenger, WhatsApp) or to your WordPress website and blog. Digital technology is so pervasive today that it has led to changes in consumer habits. Many consumers still visit a brand’s website before deciding to buy. So adding a chatbot to your website increases its effectiveness and can convert a visitor into a customer.
Intelligent conversational agents are indispensable for businesses in all sectors. It helps to digitalize your organization, saving you time, attracting new customers and therefore increasing your profits. Try Botnation now to create a personalized chatbot, configurable to your company’s needs, free of charge and without coding.
What are the possible uses of a conversational agent?
Chatbots are artificial intelligence-based software that can be used for a wide range of purposes.
Automate customer service
The chatbot, far from being a simple means of communication between a company and its customers, is a tool used to energize a structure’s customer service and make it more autonomous. In fact, to get answers to their concerns, or the questions they have, a structure’s customers can directly interrogate the chatbot made available to them. They then get immediate solutions to their queries without having to call or write to a physical company representative. As a result, customer service becomes more autonomous, and the customer service team has a reduced workload.
Improving the sales process
Contrary to what one might be tempted to believe, chatbots are not only used for communication purposes. For example, they can also be used in the process of a customer purchasing a product.
In fact, thanks to the artificial intelligence support offered by the chat bot, a customer can order the product of their choice with a single click and without having to scroll through a long catalog of products. Better still, if the chatbot is well developed, it can tell customers which payment methods they can use to finalize their purchase, and direct them to their bank’s platforms.
The main benefit is to make the sales process easier and more streamlined, optimizing your customer’s buying experience.
Meet your customers
Did you know that you can use your chatbot to meet your customers? Indeed, through your programmed bots, you can engage in conversations with your prospects and gather their impressions, expectations and opinions about your products and/or services. On the one hand, this will develop a close relationship between you and your customers, and on the other, enable you to improve your services.
How to easily create a chatbot?
A virtual conversation agent can be created on a number of platforms. Botnation is one of them. It lets you design a sculpin to your taste in just a few minutes, following a few simple steps. And even if you don’t have any computer skills, there’s nothing to worry about. Botnation has simplified the creation process for your convenience.
