What is Inbound Marketing?

A new commercial strategy was born a few years ago, it is the inbound marketing, it has the particularity that the customers flock themselves to the commercial. This is a very well thought-out strategy that has allowed a very large …

What is the point of viral marketing?

Marketing has evolved so much in recent years. Today, he uses modern tools and methods that apply to his new field, digital! However, despite technological advances, word-of-mouth is always present, even on the web. It is called: viral marketing. Viral …

What is segmentation in marketing?

As much as we would like to limit ourselves to saying that our product or service is suitable for everyone, there is no way that this is the case. In this case, who buys our products? Who is our Buyer …

What are the marketing targeting strategies?

A company cannot focus on all market sectors at the same time. It can only serve a few market sectors. The areas the company wants to serve are called the target market and the process of determining the target market …

What is Content Marketing and how do I get started?

Content marketing is a marketing approach that uses articles, videos, podcasts and other relevant media to attract, connect and retain an audience. This strategy helps to build competency,increase brand recognition and keep the company top of mind for customers who …

How to do digital marketing? Our advice!

Web marketing, e-marketing or digital marketing is simply online marketing! Indeed, with the explosion of digital, it has become necessary to move its marketing department to the web and direct all its strategies to the web, where the vast majority …

How can a chatbot improve a company’s marketing?

Are you looking for strategies to improve the web visibility of your small or medium-sized business? You should know that this is a complex and delicate mission. Since the strong competition and the lack of mastery of marketing methods and …

The rise of Chatbot Marketing Agencies

Looking at how you can start your very own Chatbot Agency? With the right know-how and a good start, you can begin to set up your own Chatbot Marketing Agency in no time ! But before we dive into that …